qualra

User research.
At scale.

Qualra runs automated qualitative interviews wherever your users are, synthesizes key findings, and pushes actionable tickets straight to your backlog.

"Checkout drop-off is up 23% this week. Can you find out why?"

AI Assistant
Setting up study
Launching checkout friction interviews...
qualra — interviewing user #14

"You paused on the payment page for about 30 seconds — what were you looking for that you couldn't find?"

"I couldn't tell if my discount code was applied before I confirmed."

Insight synced to Linear

47% of drop-off users couldn't confirm discount application. Recommend visible coupon confirmation before CTA.

How it works

Research that
runs itself.

Most research tooling stops at data collection. qualra takes it from prompt to backlog ticket, automatically.

Interview question
"How does the latency affect your daily workflow?"
Respondent
"It delays my data processing by about 2 hours."

Conversations, not forms

qualra runs live AI-moderated interviews that actually listen. When a user says something interesting, it asks a follow-up — automatically.

  • Adaptive follow-ups
  • Any language
  • No scheduling needed

Findings, not transcripts

No more reading walls of text. qualra extracts what matters — recurring themes, specific friction points, and the exact quotes to back them up.

  • Theme extraction
  • Quote attribution
  • Confidence scores

Straight to your backlog

When your AI has the findings, it can push them directly to Linear or Jira as actionable tickets — no slides, no meeting, no manual write-up.

  • Linear & Jira sync
  • Evidence attached
  • One prompt to ticket
AI Assistant (Research Mode)

"Our checkout page has a massive drop-off. Can you chat with some of our users and figure out why they are leaving?"

AI Assistant
Task status
Creating adaptive user interviews...

"I've set up a conversation study to interview your checkout users. I'll moderate the conversations, extract the exact pain points, and sync the fixes directly to your backlog."

Research autopilot

Put user research
on autopilot.

Stop wasting weeks scheduling Zoom calls and writing slide decks. Your AI assistant can now act as your lead UX researcher—empowering your team to identify friction, gather insights, and build roadmaps in minutes.

Launch research with one prompt

No more building long, manual forms. Just tell your AI assistant what you want to learn, and it handles the setup for you in seconds.

AI chats with your users

Our conversational agent interviews real customers in real-time, asking smart, context-aware follow-ups to find the exact root cause of friction.

Direct to your backlog

Skip the transcripts and slides. Your AI assistant aggregates responses, extracts key findings, and syncs actionable tickets directly to your project board.

Pricing

Simple
economics.

Stop guessing. Start building what users actually need.

Guest
$0/mo

Start researching instantly. No credit card required.

  • Up to 50 conversations
  • Live interview workspace
  • Basic theme detection
  • Standard data export
Most popular
Researcher Pro
$99/mo

For teams building high-fidelity evidence pipelines.

  • 250 Conversations /mo included
  • Deep Analysis & Insights
  • Full Decision qualraability
  • Custom brand tone & logic
  • Priority support
Case study: Global Fintech Platform
Completed
89%
Attribution
100%
Efficiency
4x

"We didn't just get a report; qualra gave us the exact reasoning we needed to prioritize our Q3 roadmap."

MP
Product Strategy Lead
Global Series C Startup
89%
Completed
High-fidelity engagement
100%
Attribution
Every decision mapped to a user
4x
Efficiency
Faster than manual analysis
04 Try Now
Live Demo

Start your first interview.

Experience the power of qualra firsthand. Deploy a guest workspace, start your first conversation, and see insights emerge instantly.

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Instant deployment

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